Tempurpedic

Tempur-pedic providing nighttime therapy To help boost sales, Tempur-pedic comes up with another selling angle in order to keep its market and be ahead of the competition. This stor...

Therapedic Designer Offer Price Cut On New Line of Mattress Kathy Ireland, designer of Therapedic mattress is offering a more competitive price package for her ACafe line of bedding, which launched l...

The New York Times sits with H. Thomas Bryant, chief executive of today’s most profitable mattress manufacturing company, Tempure-Pedic. Below are some excerpts to the interview:

Q. Your company is not even 20 years old?

A. That’s true; we’ve been in the U.S. now for 13 years. It’s taken us quite a while to establish a business and a brand and start growing. About six years ago, when we started our distribution into furniture and bedding stores, we started advertising more aggressively.

We’re very fortunate because we have such a high referral rate: 95 percent of people who buy our mattress recommend it to other people. That’s a staggering percentage for a consumer products company. In this industry, it’s unheard-of. According to third-party research, the average American cannot tell what brand they sleep on. It was never a brand decision back then.

Q. What do you sleep on?

A. The one I personally have is called the Rhapsody, which has the new top layer of our Tempur material that’s really dense; we call it Tempur-HD for high density. It’s incredibly comfortable, yet it gives you that excellent support.

Q. Do you think you’ll come out with another blockbuster product?

A. We certainly hope so. Our plan is to introduce another new mattress in the U.S. in January.

Q. Are you saying I should hold off buying a mattress until January?

A. Well, we have a lot of good ones out there right now.

Q. Any special plans for the holiday season?

A. If you think about mattresses, there’s some seasonality in our industry. Unfortunately, we haven’t figured out how to get a lot of mattresses under Christmas trees. We do quite a bit of business with our pillows. Pillows are an excellent gift. A lot of the specialty stores we work with like Brookstone, Bed, Bath & Beyond, Linens ’n Things, usually run specials during the Christmas holidays for the pillows. Historically, the industry has a downturn in the fourth quarter as a result of December.

Bed Bugs on Memory Foams? Ah, the bed bug problem. It’s a perpetual dilemma. Hence mattress manufacturers continuously come up with all kinds of products to fig...

WSJ Features Mattress Designer - Vera Wang As most everyone is aware, Vera Wang is most renowned for her gown designs, particularly her wedding gown creations. But not every person pr...

Stephen Parker’s Guide to Choosing Inner Coil Spring Mattress Stephen Parker of Parker’s Mattress demonstrates, in this interview by City Pulse, how to choose from the different inner coil spring ...

Times Square Bed Base It is quite difficult to say whether this is a bed frame or a bed base, but I like the idea. The L-shaped structure that sits low on the fl...

New mattress materials may make you sick? Mattress manufacturers are made to comply with the recent guidelines for fire safety standards for mattresses, which took effect last July. ...

Green Tea Mattress from Keetsa! Basically, these Keetsa spring mattresses are inserted with ingredients from Green Tea, making them anti-bacterial, anti-smelly, and other ...

Shiva by Emmemobili

Reduce, reuse, recycle mattress? Not always that easy!