Tempurpedic

Some 15 very well-known bedding producers are found in Las Vegas and new bedding collections are supposedly found in this state constantly.

Sealy is promising a “major innovation.” Simmons offers new comfort options in its Beautyrest Black line. A new promotional and midpriced line is being launched by Serta’s owners. Spring Air is loaded, with four revamped bedding lines. And Leggett & Platt will show its high-end “smart bed,” which generated plenty of buzz at the recent Consumer Electronics Show.

Tags: bedding, bedding collection, beds, cashmere, coils, custom, damask, fabric, fabrics, five star mattress, foams, furniture, Furniture Today, innerspring mattress, innovation, latex, memory foam, natural fibers, natural latex, sealy, serta, simmons, spring mattress, spring mattresses, talalay latex

Another mattress manufacturing company pushes to go green as it brings its latest eco-friendly line to the market:

Latex derived from natural sources LAS VEGAS — Top 15 bedding producer Englander is spotlighting a “green” bedding story here, highlighted by its new Eco-Friendly Latex model.

That bed features latex derived from natural sources and not fashioned from petroleum-based products, according to Englander officials. It is covered in a Culp ticking made from organic cotton. Retails for the pillowtop bed are estimated to be in the $1,699 to $1,999 range.

Tags: bedding, furniture, Furniture Today, latex, natural latex, organic cotton

New York Times published a very thorough article on the complexities of sleep, which deals with one’s prefence, habits, lifestyle, disorders, the mattress industry and a whole other factors. The article is extensive and loaded with facts and stipulations and here are some excerpts:

Furniture Today’s David Perry: “the mattress is not nearly as sexy a part of the equation as drugs or sleep-disorder centers. It just kind of lies there.” For generations many consumers perceived the innerspring beds of the three dominant “S-brands” — Sealy, Serta and Simmons — to be interchangeable. A Gallup poll 10 years ago found that nearly half of Americans didn’t know what brand of mattress they slept on. The industry blamed itself, often ruthlessly.

Tags: bedding, beds, consumers, custom, furniture, Furniture Today, mattress industry, mattress retailer, memory foam, new mattress, rick anderson, sealy, select comfort, serta, simmons, sleep, sleep number bed, water bed, water beds

Craig McAndrews knows the business of mattress selling like the back of his hand, having been involved in it for more than fifteen years. He provides tips that will help every mattress retailer serve their customers more satisfactorily and thereby improving the “image”, via Furniture Today:

Give your customers privacy when they go shopping. As a consumer, I personally agree with this!

He noted that a car dealer in New Jersey has boosted business by giving consumers yellow “just looking” tags that they wear when they are browsing the lot and don’t want to be interrupted by salespeople. They take off the tags when they are ready to do business.

Tags: bedding, consumers, custom, furniture, Furniture Today, mattress retailer, mattress sale, mattress sales, mattress selling, shopping, sleep

Kathy Ireland, designer of Therapedic mattress is offering a more competitive price package for her ACafe line of bedding, which launched last January.

“I want everyone to be able to buy my products. I don’t want any mom not to be able to afford this bedding.” Ireland has been quoted as saying this.

The price for the mattress line is dropped from $699 to around $399-$499.

In an interview with Furniture Today, Ireland said, “It’s so important we have the opening price points, so that we give her selection. She wants choices. At different times in her life she can spend different amounts of money.”

Tags: bedding, beds, furniture, Furniture Today, kathy ireland, pedic mattress, therapedic mattress, tupelo furniture market

Furniture Today is predicting a decline in sales of mattresses for 2008 but foresees something good in terms of bedding shipments.

The forecast, compiled with input from virtually every major U.S. bedding producer, envisions a difficult year for the industry, with producers and retailers alike struggling to eek out gains. It calls for a decline in units of 0.6%, with dollars growing by only 2.8%. That dollar growth would be the weakest since the recession year of 2001, when the dollar value of bedding shipments declined by 0.3%, according to ISPA.

Tags: bedding, furniture, Furniture Today, mattress industry, mattress sale, mattress sales

Whose the better mattress salesperson, a man or a woman? According to Furniture Today, when it comes to a consumers’ sleep needs, women sales people are more “believeable” and can do the job better. And since mattress shopping is usually upon a woman’s scope in the household, dealing with a woman sales person is easier for them. Ergo, it translates to better sales.

Female sales associates are some of the strongest performers at Sit ‘n Sleep, the Los Angeles sleep shop powerhouse. Principal Nelson Bercier wishes he had more of them.

Tags: bedding, consumers, furniture, Furniture Today, mattress sale, mattress sales, MATTRESS Shopping, shopping, slat, sleep

Lexington, Ky.— Visco-elastic bedding leader Tempur-Pedic has unveiled a marketing program that features new television advertising designed to broaden the company’s consumer reach. The new campaign, based on extensive consumer and industry research, is centered on the connection between sleep and wellness.The campaign, developed by The Acme Idea Co. of Norwalk, Conn., uses the tagline, “Welcome to Bed.” It positions Tempur-Pedic products as “night-time therapy for body and mind.”The campaign highlights the benefits of comfort, pain relief and stress relief. The ad campaign will begin running on television and in magazines this month.

Tags: bedding, consumers, furniture, Furniture Today, innovation, rick anderson, sleep

On May 14-16, leaders of the mattress industry will converge in Naples, Fla. to attend the bedding conference sponsored by Home Furnishings Independents Association. Danny Seo, a famous green living advocate and the person behind Natural Care mattress (produced by Simmons), will be the headline speakerof the event to be held at the Ritz Carlton resort. He is expected to discuss about what going green should mean for the industry today.

Also expected to grace the event is Thom Winniger, a market strategist and author of the book, “Price Wars”. Other mattress marketing retail owners will also be sharing their success stories, providing a clearer picture on the state of the bedding industry today.

Tags: bedding, furniture, Furniture Today, mattress industry, simmons

In 2006, Furniture Today reports that JangSoo Industry Co., a Korean bed manufacturer, is entering the market to sell stone beds to US consumers.

While it looks rock-hard, the stone bed is actually one sophisticated furniture with tons of benefits. The mattress is made of quartz, topaz and jade and may be easily heated via the coils under the stone mattress. A heated mattress, as you should be aware, provides therapeutic benefits.

The stone bed is particularly appealing to those who like their mattress firm.

You can check the stone bed and mattress here.

Tags: beds, coils, consumers, furniture, Furniture Today, heated mattress, mattress firm