Tempurpedic

Lexington, Ky.— Visco-elastic bedding leader Tempur-Pedic has unveiled a marketing program that features new television advertising designed to broaden the company’s consumer reach. The new campaign, based on extensive consumer and industry research, is centered on the connection between sleep and wellness.The campaign, developed by The Acme Idea Co. of Norwalk, Conn., uses the tagline, “Welcome to Bed.” It positions Tempur-Pedic products as “night-time therapy for body and mind.”The campaign highlights the benefits of comfort, pain relief and stress relief. The ad campaign will begin running on television and in magazines this month.

Have you ever wondered how the latest and modern mattresses came to be? When did it all start? Would it surprise you to learn that “modern mattresses” dated as far back as the Renaissance era? Of course at that time, the term “modern” was meant connote a sleeping space that was hygienic.

Today though, modern mattresses pertains to something different. With the advances in technology, a simple, hygienic, modern mattress has turned into a great scientific invention.

Lauded by Good Housekeeping for its effectiveness and innovation, the Halo Secure-fit crib mattress prevents your baby’s sheets from bunching, which may eventually cause a problem with your baby’s safety.

The mattress comes with the following features:

A recent report has indicated that since 2001, mattress sales has increased, thanks to a growing number of consumers who now view mattress purchase  as something as vital as, say choosing a car model. With a variety of mattress products today, including latest innovations that address mattress safety, consumers have more options and they have become better, smarter shoppers.

Competitors are chasing the success brought by the memory foam popularized by Lexington-based Tempur-Pedic, the nation’s fourth-leading mattress producer behind Sealy, Simmons and Serta.

With the kind of mattress designs and innovations we have in the market today, bedding sets must also be made to fit into the sets better. The modern bedroom has indeed greatly improved and just as choosing the right bed and mattress is important, preference for quality linens must also not be overlooked. After all, they too can brighten or dampen your sleeping area.

For an 18-inch mattress, you will find no problem looking for bed sets that will easily fit it. Other sheets even have the custom elastic ends that snuggle into the mattress properly. But several mattress sizes need different bed covers. With a myriad of selections, how can you narrow down your choices and not go crazy?

This Zen Platform bed from Modern Rugs combines modernity and functionality. The bed’s standard model comes with a Omega Sharp Mattress, while the deluxe model is in Hera Latex mattress. Both mattresses are in a blue upholstered covers (default) and measure about 55.00 in x 79.00. The mattress or bed frame is made in mat gray finish with. You can include purchase of cushions to complete the look.

This is a Press Release for Keetsa Mattress:

October 16, 2007 — Keetsa, a new and exciting mattress brand recently launched in San Francisco’s famous “Furniture Alley,” near the corner of 9th and Folsom St. Keetsa has met with tremendous success out the gate at both the retail and e-tail levels. Keetsa has challenged the way the mattress industry is currently conducting business by addressing several issues, such as sustainability, recyclability and the overall health aspect of visco-elastic mattresses.