The Complexities of Sleep
New York Times published a very thorough article on the complexities of sleep, which deals with one’s prefence, habits, lifestyle, disorders, the mattress industry and a whole other factors. The article is extensive and loaded with facts and stipulations and here are some excerpts:
Tags: bedding, beds, consumers, custom, furniture, Furniture Today, mattress industry, mattress retailer, memory foam, new mattress, rick anderson, sealy, select comfort, serta, simmons, sleep, sleep number bed, water bed, water beds
Furniture Today’s David Perry: “the mattress is not nearly as sexy a part of the equation as drugs or sleep-disorder centers. It just kind of lies there.” For generations many consumers perceived the innerspring beds of the three dominant “S-brands” — Sealy, Serta and Simmons — to be interchangeable. A Gallup poll 10 years ago found that nearly half of Americans didn’t know what brand of mattress they slept on. The industry blamed itself, often ruthlessly.
Mattresses come in different models, with varying degrees of